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Director Marketing

Berlin
Full-time
Permanent employee

Your mission at Mercanis

As Director of Marketing at Mercanis, you are the strategic mind behind our growth story from €4M to €30M ARR. You will develop and execute a scalable marketing playbook that solidifies our positioning in the Enterprise and Mid-Market segments. In this role, you will sharpen our USPs, expand analyst relations (Gartner/G2), and spearhead our international expansion into the UK and France. As an empathetic player-coach, you will lead a growing team and ensure that marketing becomes the primary driver of our sales pipeline. Your work combines creative storytelling with data-driven scaling, significantly shaping the Mercanis brand on its path to market leadership.

Your Responsibilities on this role

  • Develop and take ownership of the holistic Go-To-Market (GTM) strategy for DACH and the expansion into the UK and French markets

  • Establish Mercanis as a thought leader through targeted Product Marketing, sharp positioning, and the expansion of Analyst Relations (Gartner, G2)

  • Drive the shift from an outbound-heavy focus to a high-efficiency inbound engine that measurably contributes to Net New ARR

  • Lead and scale the marketing team (currently 6 people), acting as a mentor and "player-coach" who combines strategy with pragmatic execution

  • Lead creative Brand and Field Marketing initiatives to massively increase brand awareness among our target audience (CFOs/Procurement)

  • Collaborate closely with the VP Sales and VP Engineering to ensure a seamless customer journey and top-tier sales enablement

  • Leverage automation and a modern marketing tech stack to optimize processes and facilitate data-driven decision-making

Role requirements

  • You bring profound experience in B2B SaaS Marketing – ideally, you have already navigated a company through the €3M to €20M+ ARR growth phase

  • You have a proven track record in scaling marketing teams and thrive in a fast-paced, dynamic scale-up environment

  • You possess a deep understanding of Enterprise marketing cycles and know how to position complex products for various ICPs

  • You combine a strategic mindset with a strong hands-on mentality and are not afraid to support operational tasks when necessary

  • You have successfully launched international markets (ideally UK or France) and understand the local nuances of these regions

  • You possess excellent communication skills and are fluent in German and English

  • Experience in Analyst Relations (Gartner Magic Quadrant, etc.) is a significant advantage

  • You are based in Berlin (or open to a hybrid model) and enjoy an office-first culture in the heart of the city

Why to join us here at Mercanis?

  • Impact & Ownership: Join at a pivotal growth stage and directly influence the global strategy of Mercanis

  • Top-Tier Leadership: Work closely with experienced founders and a newly formed, high-caliber VP-level leadership team

  • Scale-up Spirit: An environment that values speed, ownership, and bold decisions – without the "ivory tower" mentality

  • Central Location: Our office is located in the heart of Berlin’s startup ecosystem – with excellent connections and an inspiring atmosphere

  • Fair Package: An attractive salary (€100-120k base + bonus) and LTI components to ensure you share in the long-term success of Mercanis

  • Your Setup, Your Choice: You decide on your hardware setup (Apple, Windows, or Linux) to ensure you can work at your best

About us

We are the AI Procurement Platform – Leading the Procurement of Tomorrow

At Mercanis, we have a clear mission: to shape the procurement of tomorrow – digital, transparent, and intelligent.

Our AI Procurement Platform digitalises the entire procurement process – from demand to supplier management and contract signing. Through the use of AI, operational tasks are fully automated, allowing procurement departments to focus on strategic matters. In this way, we create efficient structures, reduce manual efforts, and promote seamless collaboration along the entire supply chain. 

Our vision: transparent processes, time-optimised automations, and sustainable supplier relationships that deliver real value.

With over $30 million in Series A funding, supported by leading investors such as Partech, Atlantic Vantage Point (AVP), and Speedinvest, we are well-positioned to continue expanding our vision. Since our founding, we’ve been working with a passionate team to shape the future of procurement. We are convinced: this is just the beginning.

That’s why we are looking for ambitious new team members and creative minds who are ready to take bold new steps with us and shape the future of procurement.

We welcome applications from individuals of all backgrounds, experiences, and identities—regardless of gender, age, ethnicity or ability—as part of our commitment to a fair, transparent, and merit-based recruitment process. 

We know the impostor syndrome can sometimes hold back incredible talent, so if you're doubting yourself, don’t. We genuinely want to hear from you, and encourage you to apply.